Today, with the increasing number of social media users, it is difficult to distinguish the official account of a brand or famous person from other fake accounts. For this reason, the Verified Badge feature was created in most social networks, by which one can use a blue tick to know which account is the official account of the desired person or brand.
Many fans of the Instagram social network do not know exactly what the blue tick is for on Instagram? This question has arisen for many people, what is the blue tick on Instagram? Or what are the conditions for getting a blue tick on Instagram? Can this blue tick be bought or is it only given to some special people?!
These are some of the frequently asked questions about Instagram Blue Tick and we are going to answer all of them today. But first, let’s explain what exactly we’re talking about.
What is the Instagram blue tick?
You must have noticed on the Instagram social network that some famous people have a blue icon next to their username. This identification mark, which is known as the blue tick on Instagram, shows that this account is the main user account of the person in question.
Therefore, in the case that there are several accounts for a person or brand, it will be a suitable solution to distinguish the official account from the fake account. Instagram and other social networks such as Twitter and Facebook also use this feature to show that the account in question is official. So, it can be said that having a blue tick on Instagram indicates the validity of the account, that the account management has officially sent a request to get a blue tick on the Instagram profile. So, if you are also planning to get an Instagram blue tick, I will continue to introduce the conditions of the Instagram blue tick.
Conditions for receiving the Instagram blue tick
Accounts that want to receive a verified mark from Instagram, i.e. a blue tick, must fulfill certain conditions. When evaluating blue tick requests, Instagram first considers the accounts’ compliance with the public interest. However, among the platform’s approval criteria is whether they meet Instagram’s specific criteria or not.
People who want to get a blue tick from Instagram must first follow the terms of use and rules of Instagram.
The conditions for receiving the Instagram blue tick are as follows:
Originality
Authenticity means that you must represent a person, a brand, an organization, or a special event in order to receive a badge. Instagram itself recognizes the authenticity of an account compared to fake accounts with different methods.
Being unique
Another essential requirement for accounts that want to receive a blue tick is uniqueness. This means that your Instagram account must be the unique property of the person or institution and organization that is represented. Only one account can be approved from people who want to have a verified Instagram account. in other words The user account must be specific and unique, Instagram does not approve public and frequent accounts. Accounts that post funny pictures, copy content from other accounts, or fan pages and accounts like that will never get a blue tick.
Being prominent
One of the things that Instagram pays attention to when giving a blue tick is whether your account is attracting attention. In other words, your account should be one that is frequently searched for by Instagram users. Your account can be your personal account or it can belong to your brand or organization.
A featured account is an account that is searched a lot. It means that people are looking for it, it has many followers, it is active, it gets a lot of comments and likes, it is mentioned on different sites or articles have been published about it, etc., such characteristics show that the account is prominent and valid. In addition, if your account is shown in news sources with paid or advertising content, Instagram will not accept it as a verified source.
Completeness
Another thing that Instagram pays attention to when approving Blue Tick accounts is the completeness of Instagram accounts.
The criteria for completeness of an account according to Instagram are as follows:
- User account public
- Having a biography in the user account
- Having a profile picture in your account
- Having at least one post on the Instagram account
Such criteria are the measure of the completeness of Instagram.
Also, when you put the link of your other social networks such as Twitter and YouTube in the biography section, Instagram will not give you a blue tick.
How to get blue tick and how to apply for Instagram blue tick?
It is generally thought that verified accounts on Instagram are given to celebrities, politicians and footballers. But since Instagram is a company that likes to innovate, it also brings innovations in this field to its users. So now you can get blue tick without being famous. But first of all, you must have an account that meets the blue tick conditions that we mentioned above.
After fulfilling the blue tick conditions that Instagram asks of you, you can apply for a blue tick by following these steps in your Instagram account.
- First, log in to your Instagram account.
- After logging into your account, click on the menu icon in the upper right corner of Instagram.
- After entering the menu section, enter the settings section at the bottom of this section.
- Find the account section in the settings and log in.
- Click on the confirmation request section in the Account section. This will redirect you to the Instagram blue tick form.
- In the verification request section, Instagram asks you for information such as username, first name, last name, known name, category of your Instagram account. After filling in this information, Instagram will ask for your ID photo.
- After adding the ID photo, you can send your request. Remember that applying for a blue tick on Instagram is one step to get an approved tag, as Instagram will decide if your account qualifies for a blue tick after due diligence.
Things you can do before getting a blue tick on Instagram
Since everyone wants to get a blue tick on Instagram, here are some suggestions that will make it easy for you to get a blue tick.
Promote your Instagram account
One of the things that makes it easier for you to get a blue tick on Instagram is to advertise your account on different social networks. First of all, you can use many elements like Twitter, Facebook, your website to promote your Instagram account. This is how you can share your Instagram account and attract people to your profile.
Be careful to be active on Instagram
If you want to get a blue tick on Instagram, another thing you should pay attention to is active presence on Instagram. Share on Instagram to increase your brand awareness and don’t avoid interacting with your followers.
Pay attention to the use of profile pictures
 If you plan to create your Instagram blue account for your brand, one of the things you should pay attention to is using a profile picture. You can also use your logo as a profile picture to speed up the related process.
Pay attention to the site link
It is very important to have a link to your e-commerce site in the website section that you can add to your Instagram bio section. If you add a site or link other than your e-commerce site here, your chances of getting a blue tick on Instagram will decrease.
